SEARCH · SOCIAL · SHOPPING · DISPLAY

Paid Media

If you don't know what your ad spend is actually driving, you don't have a traffic problem — you have a measurement problem. We run Google, Meta, TikTok, and Local Services Ads against one number: the revenue they book.

WHAT THIS IS

High-performance paid media, wherever your customers are.

Onyx Media builds and manages paid media programs across Google, Meta, TikTok, Amazon, and emerging channels — engineered to reach the right audience and turn attention into revenue. Our approach is strategic before it's tactical: we start with your economics and your customer, structure campaigns around what's actually converting, and optimize relentlessly toward quality leads and sales at an efficient cost. We know what it takes to make paid media a dependable growth engine — not a line item you hope pays off.

Over a decade running paid media and marketing, with $38M+ in managed ad spend and $130M+ in trackable revenue behind it.

Blended ROAS as the source of truth — measured from your storefront and CRM, not platform-attributed numbers grading their own homework.

Thanks — someone from our team will reach out within one business day to schedule your discovery call.
Oops! Something went wrong while submitting the form.
THE CHANNELS

Every platform, run on its merits.

Budget goes where your buyers are — and every channel earns its place with performance, not habit.

Google Search & Performance Max

High-intent capture: the searches your customers type when they're ready to act.

YouTube & Demand Gen

Demand creation upstream of search — built to feed your capture campaigns, not fight them.

Meta — Facebook & Instagram

Prospecting and retargeting engines, with creative testing that compounds month over month.

TikTok

Where discovery starts for a growing share of buyers — tested with discipline, scaled on proof.

Local Services Ads

Pay-per-lead placement at the very top of local search — the workhorse for service operators.

Microsoft & emerging channels

Cheaper clicks competitors ignore, plus new AI ad surfaces as they earn a place in the mix.

THE PROCESS

Diagnose. Architect. Prove. Scale.

The same arc behind every result on this site. No agency has a magic wand — the right inputs and setup take time, and each phase funds the next.

01

Diagnose

Every account, pixel, and funnel step examined. We find where money leaks before we spend more of it.

02

Architect

Rebuild the engine around what converts. Kill what doesn't. Fix tracking so every decision runs on truth.

03

Prove

Efficiency before budget: hit profitable unit economics first. That takes about 90 days — honestly.

04

Scale

Push budget into what's proven, expand channels deliberately, and hold cost discipline through the ramp.

HOW WE MEASURE IT

Every dollar tracked to revenue — not clicks.

You'll see spend, cost per lead or purchase, and revenue by channel — reported the way you actually run your business, with the reasoning behind every recommendation. If a campaign can't earn its budget, it loses it.

Cost per booked job or purchase

Clicks don't pay invoices. We optimize to the cost of a real customer, tracked through your CRM or storefront.

See the results

Blended ROAS & CAC

One trusted number across every channel, so scaling decisions are made on profit — not platform attribution.

Book a discovery call
FAQ

Straight answers

How fast will we see results?

Honestly: expect about 90 days to reach a forecastable, profitable position. Anyone promising a transformation in week two is selling you week two. Early signals land sooner — and we report them as they do.

Do you take over our existing ad accounts?

Yes — and they stay yours. We audit what's there, keep what's working, and rebuild what isn't. Accounts, pixels, and data remain your property from day one.

What does the engagement look like?

A 90-day initial engagement to build and prove the engine — then month to month. No long lock-ins: if we're not delivering, you're free to walk.

What does it cost?

Engagements are scoped to your goals and channel mix, built for businesses ready to invest in growth. Book a call and we'll give you a straight number.

NEXT STEP

Book a discovery call

Fill out the form and someone from our team will reach out to schedule a discovery call — your numbers, your funnel, your goals, and a straight recommendation.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Response within one business day

Your numbers, your funnel, your goals

If we're not the right fit, we'll tell you